Prizes

 

The Aci-Agip "Friends of the Road" campaign won the Grand Prix Promotions and the Honorable Mention of the Golden Plate

A collaboration born in 1995 with the aim of strengthening the link between the Aci members and the Agip service stations.

Two friends of the road

- Acis and Agip - that offer drivers, personalized assistance and special benefits.

 

- An initiative that is renewed year after year with new and rich content.

 

- 1,300,000 Aci partners involved in the initiative. 2,700 Agip facilities.

 

Goals for Aci: push for associative renewal and promote the use of Aci cards with credit card function.

 

Goals for Agip: Aci create loyalty of members to the service station oil company: encourage refuel at Agip service stations as a primary choice